Our friends at Better World Books (BWB) made this ad, featuring Agnes, one of the Ugandan roadies from the Frontline Tour and a beneficiary of the Legacy Scholarship Program. By buying, selling, donating, or hosting a book drive through BWB, you are supporting our education programs in Uganda. It’s almost too easy.
Also almost too easy: voting for the video. TED, a non-profit dedicated to sharing innovative and thoughtful ideas around the world, has launched an “Ads Worth Spreading” campaign that let’s you vote for videos that will be screened at TED conferences. This video is in the running and we would appreciate your votes. It’s one way to award innovation, creativity, and intelligence in advertising, and I like it.
-Azy
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