Over the past few years, social entrepreneurship has elevated the standards for commerce and sustainability. With varying models, many social organizations base there work on a 1 for 1 model – selling goods and investing proceeds back into communities.
Taking an amplified approach to the 1 for 1 model, our friends at Project 7 invest proceeds from each of its sold products into 7 different areas of need (get it? Project 7). With innovation like that, we are excited to have the organization be part of our Common Good Exchange, where they’re joining 40 other top social good organizations at the Fourth Estate Leadership Summit this August.
Born out of the idea that we live in a consumer-centric culture that is most likely not going to change, organization founder Tyler Merrick formulated a business model that revolved around purchasing everyday products in order to contribute to solving everyday problems around the world. Project 7 sells various products including coffee, apparel, gum, and accessories. From there, the company gives back to communities through 7 different causes: Heal the sick, Save the earth, House the homeless, Feed the hungry, Quench the thirsty, Teach them well, and Hope for peace.
Uniquely labeled, each of its products directly supports one of Project 7’s causes, and consumers can pick which area of need speaks to them. For instance, if someone buys a Feed the Hungry fair trade coffee product, each sold product supports 7 meals in American communities. Project 7 sells products both online and at various retail locations throughout the nation.
To implement its humanitarian efforts, the organization partners with various nonprofits (including IC) and provides them with financial support to provide aid, relief, and implementation of programs within the seven areas of Project 7’s focus.
On August 8-11 in Los Angeles, CA you’ll have the chance to meet the people behind Project 7 along with many of its partners (Pencils of Promise, Restore International, Plant With Purpose) at our interactive Common Good Exchange, taking place at the Fourth Estate Leadership Summit.
Think people should hear about this?